I have a PhD in physics and spent a lot of time abroad for work, but after having two kids, I decided to leave the science world. I started an online business as a copywriter and attracted a lot of female entrepreneurs, so I decided to make this my niche. I was really busy doing 1-1 work with my clients, and when my third baby was born last summer, I started going back to work after only one month. This meant that I was spending less time with my family, and even though I worked so many hours, not a lot of money was coming in. It wasn’t how I wanted to continue, and I knew something had to change. I had been following Sigrun for about half a year by then and liked her videos and freebies. I felt that she could be the one to help me find the perfect strategy for my business.
I started saving up money to join SOMBA Kickstart. My husband was shocked at first that I wanted to invest that kind of money in a program, and we even talked about using the money to go on vacation instead. But I felt that if I didn’t do it, I would stop myself from growing. I knew it was right to invest in my business. Just a couple of days before the cart closed, I had the right amount of money on my account and joined.
At first I felt a bit scared. I was about to do things I’ve never done before — build an email list, invest in advertisements, create an online course — but I followed the steps and had an amazing realisation: I already had all the knowledge and content to create a course, I just needed to structure it.
544 people signed up for my course about how to write your “about me” page, and I sold 87 spots in my upsell. In two months, I made $8700.
But something else happened, too. I had a huge mindset shift. Since I was a child, I was afraid to speak up, to be visible. I was scared to run Facebook ads, because it meant that people who didn’t know me could judge me. But I put myself out there and it was the biggest challenge and the biggest achievement I had in these 10 weeks. Now, I have no problem stepping in front of the camera and I’m much more active in my Facebook group. I gained so much confidence and self-esteem.
I learned that it’s so important to have support, and that’s exactly what I got throughout Kickstart. Every time I was stuck, I could ask for help. It was such a relief, not having to spend hours figuring everything out by myself. Everyone in the group was at the same stage and we encouraged and supported each other, sharing our doubts, feelings and breakthroughs. But the most important thing for me remains my mindset shift, and Sigrun helped me with that. She didn’t only give me strategic advice, but when I was about to give up, it was her who set me back on track and made me put my offer out there.
After Kickstart, I continued my journey with Momentum because I wanted to scale my business. In the following months, I had a $39K and then a $150K launch. Before Sigrun, I made $2K-$3K a month. I never imagined to have such big launches. I was completely blown away.
In the last months, I was able to retire my husband, buy a new car, spend more time with my kids, and we are moving into a new house soon. I never would have thought I could change my business and life in such a short time.